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Net Perceptions (ticker: NETP, exchange: NASDAQ) News Release - Sep-20-2002


Net Perceptions Ranks Fourth Among Minnesota's Fastest Growing Technology Companies; Deloitte & Touche Fast 50 Program Rankings Released

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MINNEAPOLIS, Sep 20, 2002 (BUSINESS WIRE) -- Net Perceptions (Nasdaq:NETP) today announced it ranks fourth among Minnesota's fastest growing technology companies, according to the Deloitte & Touche Technology Fast 50 program. The Fast 50 rankings are based on the percentage of revenue growth from 1997 to 2001.

Net Perceptions is the category leader for providing powerful analytics-driven solutions to multi-channel retailers, distributors and manufacturers. Its solutions convert customer, product and transaction data into actionable intelligence companies can use to generate higher sales, increased revenue and improved customer loyalty.

Among the highlights for Net Perceptions over the past year has been the June introduction of its NetP 7.0 product, which enables distributors, manufacturers and multi-channel retailers to harness the power of predictive analytics to automatically enhance every customer interaction -- whether on the phone, face-to-face, on the Web, via e-mail or direct mail -- as it takes place. NetP 7.0 has gained significant momentum in the marketplace, with companies such as 3M, Brylane, J&L Industrial Supply, JC Penney and half.com adopting and upgrading to the new technology.

"We're delighted to be named the state's fourth fastest growing technology company," said Don Peterson, president and chief executive officer of Net Perceptions. "We credit much of that success to the tangible return on investment we provide for our customers as well as the innovative tools we consistently bring to the market, such as the more recently introduced NetP 7.0."

To qualify for the Fast 50, companies must have had operating revenues of at least $50,000 in 1997 and $1 million in 2001; must be public or private companies headquartered in Minnesota; and must be "technology companies" defined as companies that own proprietary technology, manufacture a technology product, or devote a high percentage of effort to the research and development of technology.

"In an era where technology companies come and go, making the Deloitte & Touche Technology Fast 50 is a testament to a company's vision that allows growth over a five-year period. Net Perceptions has proven that its leadership has the right stuff for growth, and we at Deloitte & Touche salute their accomplishments," said Ron Hafner, Deloitte & Touche partner.

For more information on the Deloitte & Touche Fast 50 or Fast 500 programs, visit www.fast50.com.

About Deloitte & Touche

Deloitte & Touche, one of the nation's leading professional services firms, provides assurance and advisory, tax and management consulting services through nearly 30,000 people in more than 100 U.S. cities. The firm is dedicated to helping its clients and its people excel. Known as an employer of choice for innovative human resources programs, Deloitte & Touche has been recognized as one of the "100 Best Companies to Work For" in America by Fortune magazine for five consecutive years. Deloitte & Touche refers to Deloitte & Touche LLP and related entities. Deloitte & Touche is the U.S. national practice of Deloitte Touche Tohmatsu. Deloitte Touche Tohmatsu is a Swiss Verein, and each of its national practices is a separate and independent legal entity. For more information, please visit Deloitte & Touche's web site at www.deloitte.com/us.

About Net Perceptions

Net Perceptions (Nasdaq:NETP) develops and markets software that enables B2B and B2C companies to sell more intelligently and effectively. Founded in 1996, Net Perceptions is headquartered in Minneapolis and has offices in the United States and in Europe. Customers include market leaders such as 3M, Brylane, Great Universal Stores, JC Penney, J&L Industrial Supply and half.com. For more information visit http://www.netperceptions.com or call 800-466-0711.

Net Perceptions and the Net Perceptions logo are registered trademarks of Net Perceptions, Inc. All other trademarks are the property of their respective owners. This press release contains "forward-looking statements" within the meaning of the federal securities laws, including statements concerning business strategies and their intended results, and similar statements concerning anticipated future events and expectations that are not historical facts. The forward-looking statements in this press release reflect management's best judgment at the time they are made, but all such statements are subject to numerous risks and uncertainties, which could cause actual results to differ materially from those expressed in or implied by the statements herein. Additional information concerning potential factors that could effect future financial results are detailed from time to time in the company's filings with the U.S. Securities and Exchange Commission.

CONTACT: Haberman & Associates, Minneapolis Eric Davis, 612/338-3900 edavis@habermaninc.com or Net Perceptions Terri Reden, 952/842-5000 treden@netperceptions.com


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