MINNEAPOLIS, April 24 /PRNewswire/ -- Net Perceptions, Inc. (Nasdaq: NETP), a leader in realtime personalization, further extended its reach into the financial services industry with today's announcement that leading global financial services firm J.P. Morgan & Co. Incorporated (NYSE: JPM) is licensing Net Perceptions(R) for Knowledge Management software and associated consulting. J.P. Morgan will redefine the standard for how a financial organization leverages one of its most important assets -- intellectual capital.

"Intellectual capital drives the financial services business and is a primary point of differentiation," said Steven Snyder, President and CEO, Net Perceptions. "The ability of these businesses to better leverage the flow of this capital by delivering the right information at the right time to the right people offers a clear competitive advantage.

"We couldn't ask for a better client for our knowledge management solution than from one of the long-time leaders in global financial services," added Snyder. "Net Perceptions has continually focused on extending the application of our core recommendation technology into new markets and business applications. With Net Perceptions for Knowledge Management, companies such as J.P. Morgan are now able to leverage intellectual capital to give employees realtime access to relevant data and content experts throughout the company."

About Net Perceptions for Knowledge Management

Net Perceptions for Knowledge Management creates an extensive personalized view of an organization's explicit and tacit knowledge base, then recommends the documents, data sources, tools and fellow employees that can help most with whatever task is at hand. Using personalization, the software provides access to relevant, realtime knowledge gained from a community of other peoples with related information needs. The product's open platform and scalable architecture works within an organization's existing applications, platforms, and most importantly behavior and processes, so that businesses can build on their investments rather than start from scratch.

About J.P. Morgan

J.P. Morgan is a leading global financial firm that meets critical financial needs for business enterprises, governments, and individuals. The firm advises on corporate strategy and structure, raises capital, makes markets in financial instruments, and manages investment assets. J.P. Morgan also commits its own capital to promising enterprises and invests and trades to capture market opportunities. For further information on Morgan, visit www.jpmorgan.com .

About Net Perceptions

Net Perceptions is a leading provider of enterprise personalization and precision marketing software solutions. Its software is designed to help businesses understand customers individually, optimize product assortments, prices and inventories and offer the right product to the right customer at the right price. Net Perceptions' customers include many of the world's best- known brands including: Art.com, Bertelsmann, The Children's Place, Egghead.com, eToys.com, CDNOW, Fingerhut, Hudson's Bay Company, J.C. Penney, Procter & Gamble, Tower Records and Walgreens. Incorporated in Delaware, July 3, 1996, the company has offices in Minneapolis; San Francisco; New York; Austin, Texas; Richardson, Texas; Berkshire, U.K. and a joint venture operation in Japan.

Net Perceptions is a registered trademark of Net Perceptions Inc. All other trademarks are the property of their respective owners.

This news release contains forward-looking statements that involve a number of risks and uncertainties. Among the important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are the company's limited operating history, delays in product development, development of the Internet market, changes in product pricing policies, competitive pressures, and the risk factors detailed from time to time in the company's periodic reports and registration statements filed with the Securities and Exchange Commission.

SOURCE Net Perceptions, Inc.

CONTACT: Jacqueline Hanson of Net Perceptions, 612-918-1749, or 800-466-0711, or jhanson@netperceptions.com; or Rich Adolph of Waggener Edstrom, 425-637-9097, or richa@wagged.com /