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Net Perceptions (ticker: NETP, exchange: NASDAQ) News Release - Nov-18-1999
Mondera.com Announces New Partnership Agreement With Net Perceptions

     NEW YORK--(BUSINESS WIRE)--Nov. 18, 1999--

     Getting One Step Closer to the Consumer through Customization

     Mondera.com, the world's premier purveyor of fine jewelry and

gifts online, and Net Perceptions Inc. (Nasdaq: NETP), today announced an agreement to incorporate their personalization software into the Mondera.com purchasing process.

With Net Perceptions for Ecommerce, Mondera.com will be able to help site visitors quickly and easily find jewelry and gift items that precisely meet their needs as well as assisting with product recommendations. This unique software will allow Mondera.com to offer customized product recommendations based precisely on their individual buying patterns.

Net Perceptions solutions use collaborative filtering technology to develop customized content recommendations that enable Internet retailers like Mondera to market in real-time to customers on a one-to-one basis. This technology will allow Mondera.com to use the results to tailor content for repeat customers to their particular esthetic.

"This is really the next logical step in providing the most ideal luxury shopping experience to our customers," praises Fred Mouawad, CEO of Mondera.com. "Our partnership with Net Perceptions virtually guarantees our ability to deliver the most customized merchandise to the market and we are thrilled about it."

"We see our new relationship with Mondera.com as an excellent application of our software," said Steven Snyder, president and CEO of Net Perceptions. "Whether a customer is looking for a gift suggestion or for a new idea for himself or herself, our solution is optimized to provide relevant and useful suggestions in real time. We're delighted to have Mondera as a customer."

About Mondera.com:

Based in New York City's Diamond District, Mondera.com (www.mondera.com) brings the world's best selection of high-quality diamonds, fine jewelry, and luxury gifts to the Internet. Fourth generation jewelers, Fred and Pascal Mouawad established Mondera.com with the same zealous attention to detail that has kept their family at the forefront of the jewelry trade for 110 years. In addition to offering an outstanding selection of diamonds, the site features the easy-to-use Learning Center to help consumers make educated, confident purchase decisions. Mondera sells only certified diamonds and stands behind all of its merchandise with a 30-day return policy. The company offers convenient customer service options via telephone, email or instant messaging providing the consumer constant access to a team of seasoned professionals from the jewelry trade. Mondera.com is part of the @Ventures network of synergistic Internet enterprises, an affiliate of CMGI, a recognized leader in the internet economy. By offering the consumer the very highest quality jewelry and luxury gifts, with unprecedented customer service, Mondera.com will redefine luxury retailing for a new generation of consumers.

About Net Perceptions:

Net Perceptions is the pre-eminent developer and supplier of realtime personalization solutions that enable Internet retailers to market on a true one-to-one basis. The company is the originator of the Realtime Recommendation Platform, which integrates collaborative filtering and automatically applies the optimum technology to the recommendation or personalization task. Net Perceptions' founders include the original team of University of Minnesota researchers who pioneered the concepts and applications of collaborative filtering. More than 100 Internet innovators have selected Net Perceptions' solution, including ART.com, Audio Book Clubs, Bertelsmann Online, Billboard Talent Net, CDNOW, E!Online, eToys, Planet Direct, SkyMall, Ticketmaster Online and Tower Records. Net Perceptions is a publicly traded company (Nasdaq: NETP) based in Minneapolis, with additional offices in New York, San Francisco and London. Net Perceptions can be contacted at (800) 466-0711 or www.netperceptions.com.

     --30--tia/ny*

     CONTACT:  PR21
               Kate Larkin, 212/741-6023
               E-mail: kate_larkin@pr21.com